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Marketing 4.0
by Philip Kotler
208 Pages · 2016 · 4 MB · 38 Downloads · New!
Marketing 4.0 is the business promotion, product marketing and advertising book which shares the multiple strategies for advertising your business. Philip Kotler is the author of this tremendous book. The trends of marketing are changing day by day and most of the companies are following the old traditional ways of marketing. More than fifty percent of the budget waste on the marketing of the products to those people who don’t even have the resources to buy the products. The people who barely meet their daily needs can’t buy luxury cars, delicious food or anything. Advertisement on the TV channels are giving much loss to the companies and they prefer targeting marketing. There are plenty of ways are available to promote your products such as Newspapers, Google, Social Media, and YouTube, etc. The data scientists are making the algorithms to target the interested audience instead of the non-interested audience. Now google robots are tracking your activities and you will always found the relative ads in your screen. This book will teach you how to discover the new rules of marketing to promote your products. How to create the wow moments in your products which attracts the buyers. Learn the strategies to build a relationship with your customer and pursue him to come back again. This is an ultimate guide of marketing for everyone.
Principles of Marketing 17th Edition
by Philip Kotler
736 Pages · 2017 · 117 MB · 65 Downloads · New!
Principles of Marketing 17th Edition is the business planning, marketing, advertisement, and digital marketing book that provides tips and techniques to promote business. Philip Kotler is the author of this outstanding book. It is the updated revised edition of the book that provides all the values related to marketing that you need. The world is getting advance and we need to adopt changes in our marketing strategies. This book shows how to perform well in given circumstances and what is the best way to market your business. Learn, how to create meaningful information and create a strong relationship with your customers. It contains stories, case studies, and inspirational quotes to become successful. It is packed with valuable information and the latest content that you needed to create a working strategy. This book shows multiple ways to increase your customers by choosing the right strategy for your products. Targeting marketing is best when it comes to achieving all of your selling goals. It advertises your products in front of those people who are interested to buy it. Understand the difficult concepts and become incredible when it comes to promoting your business.

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