“The Millionaire Real Estate Agent” is an excellent book for anyone wanting to increase your business and sales. Gary Keller, Dave Jenks, and Jay Papasan are the authors of this impressive book. The book is filled with important insights gathered from both research and the practices of the three authors. This is a great guide to becoming a successful agent and building a lasting business. The models within are scalable, so if you prefer to set more modest goals and then progress to a million, this book will get you there. Gary provides clear, brief but comprehensive information about how to succeed in this tough business. If you are serious about approaching real estate as a business, you must read this book. Keller does an excellent job explaining how selling real estate can be developed into a business that operates like a machine. The book shows the most efficient and effective ways to generate leads through both image/brand marketing and prospecting, as well as advice on staffing, budgeting and systematizing your business.
Keller’s book is well organized and includes a lot of information. Most of the concepts about how to be a successful agent are not rocket science but put in a cohesive easy-to-follow guide. Gary Keller, Dave Jenks, and Jay Papas have really laid this business of real estate sales out for the Real Estate agent that views their practice as a business. Agents that read this book get ready to get control of your business. He talks about mastery in the areas of lead generation, Profitability, accountability, tracking, Recruiting help, grooming lead help and growing a Mega Agent practice within your current work environment. Charts in Keller’s book are also so easy to follow, and worth adapting into your office Operations Manual, as a guide to keep you on course, towards your $1,000,000 net income goal. We highly recommend to any serious real estate agents that want to become millionaires through the building and growing their real estate business. This is a must-read and bible of inspiration and practical business planning for any agents who think big and have no limits on their success and income. Nutshell, “The Millionaire Real Estate Agent” is an excellent book, if you are looking to get a better understanding of what it takes to be successful in the business, regardless of experience.